The sad news of Hugh Hefner's passing mightn't be such a surprise, given the bloke was in his nineties, but it's time like these that you tend to reflect on what a guy like Hefner achieved in life.
And, in Hefner's case, it was quite a lot.
The Playboy founder and living embodiment of his brand made no secret that he loved life... particularly his life, and looking back at some of Hef's most famous quotes, he made no secret of that.
With that in mind, we present 9 famous Hugh Hefner quotes that proved he really lived a charmed life.
On Marriage
I got married before I found myself. People should find themselves before they get married.
On The Effect Of Marriage
I have been married twice, and those were not the happiest times of my life. Part of the problem, quite frankly, is that when you get married, the romance disappears and the children arrive and the love is transferred. It shouldn't be that way, but too often it is transferred to the children.
On Sex
Sex is the driving force on the planet. We should embrace it, not see it as the enemy.